The trend of cosmetic packaging bottle customization

2024-08-21


New retail and new manufacturing. Recently, with the continuous evolution of artificial intelligence and the introduction of various new technologies, more and more new ideas and technologies have begun to affect traditional industries.

New retail and new manufacturing. Recently, with the continuous evolution of artificial intelligence and the introduction of various new technologies, more and more new concepts and technologies have begun to affect traditional industries, including the cosmetics industry. For cosmetics, sales have changed from traditional counters to online sales and then to the field of micro-commerce, and now, all this is changing again. Personalized customization of cosmetics has now become a trend. For the customization of cosmetics, which is inseparable from the personalized customization of cosmetic packaging bottles.

Fast-paced lifestyle, the frequency cycle of changing products must be gradually accelerated. The customization of traditional cosmetic packaging bottles is no longer suitable for the needs of market development, and the way of customization also needs to make more changes.

So what is the way to customize the novel cosmetic packaging bottle?

1. MOQ must be small batch

Because of the rise of the network platform to carry goods, many brands are to take small quantities, but at the same time require products to have the characteristics of independent other products, so packaging has become an important publicity highlight. The customization of traditional cosmetic packaging materials often takes hundreds of thousands of minimum orders, so small brands can't afford it, so the future customization trend must be small batch customization.

2. Have the strength of R & D innovation

It is also said above that the fast-moving market first pays attention to the word "fast", so cosmetic packaging bottle manufacturers must have set up their own research and development and design departments to develop and design explosive models, innovative models and the speed of product update and iteration in the market according to the changing data of market demand.

Therefore, in the future, with the increasing demand for customization of cosmetic bottles, the cosmetic bottle packaging industry will usher in new changes. For those who do not have the strength of the design of cosmetic bottle packaging enterprises will face reshuffle and elimination. This is inevitable for cosmetic bottle companies, this trend will be inevitable. So trying to embrace and change is very important.